Gartner Customer 360 Summit 2011

Gartner Customer 360 Summit is the yearly must attend event for CRM professionals that focuses on meeting business growth objectives through new social, mobile and traditional customer points of interaction. Senior business and IT leaders will collaborate in learning and discussing the CRM strategies and technologies that enable organizations to better understand, grow and manage customer experiences.

Learn how to strengthen connections between the business and IT, the customer and the enterprise, and everyone in-between. Understanding what your customers want, need and expect will be critical to how successful your organization can be and help you acquire, retain and grow customers and revenue. With added competitive pressure to have a customer-centric culture and the imperative to listen and learn from your customer and adapt the customer experience, it is more important than ever for organizations to understand the full range of CRM possibilities – and how to derive the most business value from it.

http://www.gartner.com/technology/summits/na/customer-360/